You can find out who is linking to your competitors, and which non-competing sites are ranking highly for your key phrases. Use this information to identify sites to target for link requests.
Using Google search, the following search operators can be used to find these links and websites:
• Link:url.com
• Link:http://www.url.com/page.html
• Link:url.com –site:url.com
With all link-building tactics, make sure that you use your key phrases when communicating. You will be telling people how to link to you, and ensuring that search engines notice your authority.
